Digital home for a precision lab

Built the public web platform for Option Laboratories, an agricultural testing lab in Chichawatni serving feed manufacturers, dairy farms, and veterinary clinics across Pakistan.

A serious lab with no digital surface.

Option Labs runs sixty-plus precision tests under real authority — feed, oil, water, veterinary, dairy — but had no way for farmers and manufacturers to discover what they offered, verify a report, or get in touch without a phone call.

Customers were trusting paper reports without any way to confirm authenticity. The lab had built a catalogue of validated tests over years; none of it was searchable. New leads found the lab only by word of mouth, and the team spent hours on the phone repeating the same answers about turnaround and pricing.

A catalogue, a verifier, and a clear front door.

We shipped a Next.js site that lists every test the lab runs, by category, with turnaround and sample requirements per test. Each printed report ships with a QR code that resolves on the site to a verification page, so a customer can confirm a report is real in one scan.

The information architecture matches how a farmer actually thinks: ‘I need feed tested’ first, not ‘which department runs it’. The QR verifier is a single dynamic route that resolves report IDs against the lab’s system of record. No client portal, no login — the lab kept the rigour, the site just exposed it cleanly.

Built for trust, not for marketing polish.

The brief explicitly rejected SaaS-style hype. We leaned into the lab’s own positioning — ‘rigour over marketing polish’ — and kept the design quiet, the typography editorial, and the copy specific. Every page is a tool, not a pitch. The team can update the test catalogue without a deploy.